The Cheetah Bar Story
The
Cheetah bar – From Nature's Perfect Design
We chose the
finest organic products to make Cheetah Bar: California
Figs, Peaches, Apricots, Strawberries, Lemons,
Oats, Soy Beans, Rice, Cane Juice and Barley,
for example. These fruits and grains have the
right combination of the carbohydrates, potassium,
sodium and fiber to give you the energy you need
- quickly accessible and sustained, without the
crash. Why hire a team of atomic physicists to
synthesize chloride poly-arsinogens, when trees
and plants make something better tasting and better
for you? We capitalized on nature's perfection,
created a better product that's better tasting
and passed the savings on to you!
Why Organic?
Organic food is produced without the use
of chemically formulated fertilizers, growth
stimulants, antibiotics or pesticides. The human
body had been fueled by organic food for thousands
of years, before the advent of things like pesticides
and hormone therapy. If these things can be bad
for us, why should we put them into our bodies?
We made Cheetah Bar a USDA certified Organic
food to give you a healthier choice.
Straight and simple, our bar goes back to the
basics: We cut out all the excess un-natural
stuff that'll put impurities in your system.
It is fuel from the earth for your body.
Where did we get the idea to make an energy
bar using figs?
Using the Fig as an energy food isn’t
a new idea. The fig was
used by Olympians in ancient
Greece, and in modern times by triathletes in the
form of fig newtons. In 1994 the Nutra-Fig cycling
team was formed and figs quickly became a favorite
race food in the peleton. Several Nutra-Fig racers
asked if we could make a fig product in the form
of an energy bar because of their convenience and
popularity. Soon after, the Cheetah Bar was developed.
What’s in a Name?
We are frequently asked
the origin of the name “Cheetah
Bar...
CLICK HERE for the "Real
Story"
Our Philosophy
Yes, we do love the Earth
and all it’s
furry little critters. And certainly,
we love riding and racing,
but we don’t think
that this means you should
pay three bucks for a bar so that we can give
your hard earned and hard taxed dollars to a “race
til you’re
cured” or “Save the Jellyfish” campaign! As
Thomas Aquinas would
say (Here’s the philosophy
part), People should
have the chance to be virtuous on their own volition. So buy
a box of Cheetah Bars and save
some cash! - Then you
decide what to do with that extra money: upgrade
your bike, save up for a hybrid car or buy war
bonds.
Fig History
Figs are one of the most
cherished foods in ancient cultures and are
mentioned repeatedly in history, not to mention
Homeric and Ovidian literature. In Plutarch’s lives, Cleopatra
commits suicide with an adder in a basket of
figs. Homer’s Odysseus travels to beautiful
gardens laden with figs, and Ovid talks about
how they were offered as gifts on the new year.
Romulus and Remus, the founders of Rome, were
suckled by a she-wolf under a fig tree, which
later, in the time of Pliny, was revered as
a sacred tree. Pliny (62-113 A.D.) said, "Figs
are restorative. The best food that can be
eaten by those who are brought low by long
sickness and are on the way to recovery. They
increase the strength of young people, preserve
the elderly in better health and make them
look younger with fewer wrinkles." Plato
advised Greek Athletes to eat dried figs and
they were used as awards for the winners in
the first Olympic games. In order to preserve
health in ancient Greece, it was illegal to
export the first crops of figs, and the term
sycophant, (a flatterer), literally means “giver
of figs.”
Divinely Inspired?
Modern science has documented
and continues to discover many nutritional
benefits of figs. The Nutra-Fig staff Theologians
thought that there may be something different,
deeper, and more mysterious about the unique
food. After months of laborious searching and
debate, they determined that the fig had been
sent to mankind as a gift from a higher power.
It seems that starvation and malnutrition was
a much larger problem for the ancient man than
it is for today’s average American. Could
it be that God
sent this fruit from the heavens, Deus Ex Machina,
(and all that), in order to nourish his people?
This theory is well reinforced in ancient literature
and myth. Our impeccable research shows that
every major world religion has a strong connection
to figs, dare we say, “the fruit from
Heaven.”

Some Appearances of the
Fig in World
Religions:
- Figs are the
fruit
that’s mentioned most
in the
bible – They are prolific in
the Old
Testament, and in
the New
Testament Jesus uses figs in his parables.
- Zamakkhschari,
an Arabian
interpreter
of the Koran,
reported that
Mohammed said, "If
I could
wish
a fruit brought
to paradise it would certainly be the fig."
- While
sitting
under a fig tree,
Siddhartha Gautama
had the revelation
that formed the foundations of Buddhism,
and for Buddhists, the fig tree is revered
as the tree of wisdom.
- In the
Hindu tradition,
Siva,
the Supreme Being, tempts Brahma
with
a blossom of the sacred fig-tree, dropped
from
heaven.
- The Roman Bacchic cult
used figs in their fertility rituals.
Most ancient cultures actually believed
they were an aphrodisiac.
Take a bite out of history . Try
a Sampler
Box of
Cheetah Bar's
today! |